Burnout and Failure

9:25 PM


A few days ago, a follower on my Instagram account reached out to me and asked me if I was okay. After all, I had gone silent on all my accounts. I didn't even finish my August Amazingness posts. Even this post, which I started a couple of weeks ago, has sat, waiting for me to finish writing it and actually do something on the blog. So why haven't I?

Truth is, I just felt burnt out.

Usually, I'm good at knowing when I'm getting close to burnt out so I can slow myself down. This time, my writing burnout came on suddenly and I just didn't feel like I could write, promote, or even get on social media. I'm not even sure why. Life is going well. Most of my writing burnouts come because of emotional exhaustion in life. 

As an author, one of the important parts of my job is making meaningful connections with my readers. In my ideal world, this would be through either in-person events or from them just reading my blog. But that isn't always how things happen. Most of my readers are looking to make the connection to me as an author on social media. 

This means I need to keep up with how and where on social media they are connecting.

In the last year, videos on Instagram or TikTok are the big deal. Many of my writer friends have created brilliant videos and some of my readers have been wanting me to do the same. But I'll let you in on a secret: I have no talent when it comes to short videos. I tried. I recorded a lot, tried to make some reels, and tried to get inspired to jump on the trend.

And I burned myself out.

I got so discouraged with it because I was trying to connect with readers, and I couldn't even put something together that I wanted to watch, much less share. It sent me into a spiral of wondering how I was going to keep connected with the readers I cared about as social media continues to change.  I felt so defeated. I felt like a failure.

Over the last few weeks, I've slowly been figuring out what I need to do. I still don't have all the answers. Part of me just wants to pull back from all social media and just post blog posts. Of course, I would miss all my readers I get to connect with, so that isn't going to happen.

I'm looking forward figuring out exactly what I need to do and how to make those meaningful connections with the skills I have. 

What are some of the ways you like to connect with authors? What makes a online connection meaningful to you?

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  1. I was just thinking the other day that I hadn't seen any new blog posts from you, Sarah. And just to give you a little encouragement from another author, it's okay to not be on every social media platform! (I'm not on any except Goodreads.) And if you need to drop of some of them because they are just not your thing, that's okay too. Do what works best for you. *hugs*

    1. Thank you! Figuring out what is best for me and and my readers is just going to take time. *hugs*

  2. I'm no longer on social media, but I love reading blog posts!!! Love hearing an update :)